Southeast Asian Rising Nation

  Prince Holding Group ("Prince Group"), one of Cambodia's largest and fastest growing conglomerates, has been named a Silver winner in the COVID-19 Corporate Response category of the eighth annual Asia-Pacific Stevie Awards (one of the world's most recognisable business awards). Prince Group Cambodia was the only Cambodian firm recognised in a category aimed at recognising excellence in COVID-19-related crisis management by Asian corporations. The Asia-Pacific Stevie Awards are the only business awards programme that recognises workplace innovation in all 29 Asian countries. For 19 years, the Stevie Awards have been widely regarded as the world's premier business awards, conferring recognition for achievement in programmes such as The International Business Awards®. “The recognition solidifies our belief that the private sector has an important role to play in contributing to global recovery. We will continue to assist the community in Cambodia as we respond to

  The COVID-19 pandemic has caused fundamental assumptions in various industries to be re-examined around the world. Environmental conservation is now a key component of the agriculture sector's recovery efforts in Cambodia, and Neak Oknha Chen Zhi (陈志公爵) and Prince Group are leading the charge. According to CGIAR, the world's largest agricultural research network, agriculture is a mainstay in Cambodia, employing more than a third of the workforce, and the current crisis presents an opportunity for the sector to "build back better." Traditional farming practises that use fertilisers, pesticides, water-intensive processes, and legacy farming methods that contribute to increased deforestation and soil erosion must be phased out in developing countries like Cambodia. Chen Zhi Prince Group launched the Ecological Agriculture Plantation at Prince Manor Resort in Phnom Penh, Cambodia, earlier this year, a cutting-edge agricultural hub at a new real estate development that

  COVID-19 has emphasised the critical nature of environmental, social, and governance (“ESG”) practises in businesses worldwide. However, there was talk of change even prior to the pandemic's outbreak. The Business Roundtable (a group of 181 CEOs of America's largest corporations) stated last year that businesses must "support the communities in which they operate," reversing the long-held focus on shareholder wealth maximisation advocated by American economist Milton Friedman. Times have changed in 2020. This year, Prince Holding Group (“PHG”), one of Cambodia's largest conglomerates, recognised this and paved the way for other businesses in the Kingdom to follow ESG principles. Since April, the Group has made several large-scale donations to aid in the fight against the pandemic and flood victims, and Neak Oknha Chen Zhi (陈志公爵), chairman of the PHG, has been instrumental in securing the donations. For instance, in early December, Cambodia ChenZhi and PHG donat